Sunday, April 11, 2010

Gender Stereotypes: An Analysis of Popular Films and TV













The Geena Davis Institute on Gender in Media recently released a major research study on the representation of genders in G-Rated entertainment. Read the full Study here

Some of their recommendations:
  1. G-rated movies and certain TV categories need more females as main characters, minor characters, narrators, and in crowds.
  2. G-rated movies and certain TV categories need more characters of color, especially female characters of color as main characters, minor characters, narrators, and in crowds.
  3. G-rated movies need to create more female characters with aspirations beyond romance.
  4. G-rated movies need to create more women and girl characters that are valued for their inner character, too.
The Geena Davis Institute on Gender in Media works with
entertainment creators and companies, educates the next
generation of content-creators, and informs the public
about the need to increase the number of girls and women
in media aimed at kids and to reduce stereotyping of both
males and females.

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